The Power of Storytelling for Business

By LBF2019 (other events)

Friday, November 1 2019 1:30 PM 3:15 PM

A good story changes the chemistry of our brain. It primes us to feel connected, stay focused and feel empathy for the speaker or topic. When used authentically in business, the effects can transform the way you connect with your customers, employees and investors.

Join us for a unique interactive event that explores the science behind storytelling and how it can work in practice, helping you to truly differentiate your business narrative and connect with the people that matter.

The event will be particularly useful for Business leaders, Communications, Change and HR Managers and is relevant to all industries/sectors who want to change how their audiences think about their business, whether that's employees, customers or investors.

Delegates will get a clear understanding of the benefits of having a clear, compelling story to tell with proven evidence of the impact it can have on their bottom line. They will gain a clear understanding of the steps to take to use story to change how they connect with their audiences, whether that's employees, customers or investors.


Confirmed Speaker:

Rachael Bull



1.30pm Arrival and Networking

2pm Presentation

3pm Q&A

3.15pm Finish

Mailing Address

Leicester Business Festival CIC, Friars Mill, Bath Lane, Leicester, LE3 5BJ